In today's digital landscape, companies are constantly seeking innovative ways to connect with their target market. Social advertising has emerged as a powerful tool for generating tangible returns. By utilizing the massive reach of social media platforms, businesses can strategically market their products or offerings and strengthen lasting ties w
Framing the Narrative : The Influence of Media Coverage
Media platforms play a pivotal role in constructing public understanding by presenting events through a specific lens. The choice of what stories are given attention, and how those stories are told, can significantly affect audience beliefs. This ability to construct the narrative highlights the importance of media literacy in understanding the com